Used Vehicle Dynamic Velocity Pricing powered by Indicata Retail Pro.
Dynamic Velocity Pricing
Have you ever wondered how leading e-commerce, ticket sellers, airlines and ride-hailing companies adjust prices to reflect demand and supply so effectively?
The answer is Dynamic Velocity Pricing, powered by data insights and powerful algorithms. Indicata has developed this methodology for automotive retailers to drive used vehicle stock turn and retained profit. With access to live market data, you can build Dynamic Velocity Pricing strategies tailored to your performance goals and stay one step ahead of your competitors.
Dynamic pricing
With insights from Retail Pro you can adjust price according to external market factors and reduce price as vehicle ages, ensuring high stock turn at the right price.
Prioritise what sells
Grow profit and speed up sales by prioritising the most desirable vehicles and using these insights to guide pricing strategies that keeps every car aligned with true market demand.
Velocity pricing
Avoid underselling desirable stock. Indicata Retail Pro enables you to adjust pricing based on live marketability. Capture maximum profit by pricing each vehicle according to its true desirability from the very beginning.
Expert consultancy
We don’t just give you data, we provide Software and a Service. Our expert consultants will work with your team to create the strategy whilst our Customer Success Managers provide individual site support to guarantee a healthy return on your investment.
Understand marketability
How marketable is your stock?
To effectively create Dynamic Velocity Pricing strategies, you need to understand marketability.
Market Days Supply (MDS) provides insight into the market attractiveness of similar vehicles over the past 45 days, helping you track market dynamics and make better stocking and pricing decisions.
Watch the short video to see how MDS can help you price more competitively.
Stop parking your profit,
Keep your inventory moving
Retail Pro gives you detailed oversight and day-to-day management of your inventory. Supported by expert consultants, you gain clarity on performance gaps, pricing misalignments, and stock-turn opportunities. We go beyond the dashboard to uncover lost profit and keep your inventory moving.
Helicopter overview
Instantly compare performance across all dealerships, catch inconsistencies before they become costly, and ensure your used‑vehicle strategy is followed.
Inventory tracking
Track days in stock to clearly separate fresh vs. ageing vehicles over the past year, helping you stay ahead of aging stock and maintain a healthy stock rotation.
Pricing oversight
Identify vehicles that have become less competitive due to unchanged prices or changed market dynamics, allowing for timely price adjustments ahead of the competition.
Your actual pricing strategy
Reveal age‑based mispricing in seconds. The system flags older overpriced vehicles or undervalued fresh stock, helping you protect margins and accelerate turnover.
Retail inventory summary
Drill down to each individual site by seeing the same view as your branch teams for precise operational and tactical decision-making.
Price-to-market tracking
Keep your dynamic pricing strategy on track with instant clarity. Retail Pro shows whether your vehicles are priced in line with their age and marketability, helping you stay competitive.
Attention alerts
Customisable alerts to drive compliance and instantly identify vehicles that need attention.
Smarter Appraisals
Turn intuition into confidence. Retail Pro delivers the detailed vehicle data you need to work smarter, speed up valuations, and set competitive, profitable prices with ease. Driven entirely by live market data, not an editor’s opinion.
Automatic or manual appraisals
Appraise vehicles with speed and precision. Use registration lookup or build the vehicle manually to create valuations perfectly tailored to your requirements.
Initial Retail Price
Set the optimal starting price using market trends, competitor insights, and your desired pricing strategy to improve stock turn and maximise profit.
Market Days Supply (MDS)
Gain an up‑to‑date view of your market’s supply and demand conditions.
Maximum Purchase Price
Make confident purchase decisions with real‑time insights that pinpoint the optimal buying price for your cost structure and profit targets, helping you to buy smarter and maintain healthy margins.
Trusted by global
automotive brands
Discover who Indicata Retail Pro empowers
Combine powerful software with expert CSM service to strengthen groupwide inventory management, regional performance, and daily pricing decisions.
Directors
Stay in control of group-wide used car performance with clear, actionable insights:
- Compare dealership KPIs instantly to spot performance gaps and opportunities.
- Track stock age and identify slow movers early to protect margins and high turnover.
- Act faster with alerts that flag mispriced or at‑risk vehicles, supporting confident, data‑driven decisions.
Site & Department Managers
Run a high‑performing used car dealership using Dynamic Velocity Pricing:
- Buy & price inventory on day 1 based on live market insights and competitor analysis.
- Manage your inventory regardless of market conditions with instant KPI visibility.
- Spot slow movers, pricing issues, and listing improvement opportunities early to keep vehicles attractive and inventory turning.
OEMs & NSCs
Steer network performance and brand standards with full visibility:
- Give your regional teams oversight of dealer performance.
- Enable Network Development to drive used vehicle profit growth.
- Identify slowing used vehicle inventory and create support responses.
- Manage fleet remarketing across your network based on market dynamics.
Built to grow with your business
Choose the right Retail Pro package
Scalable solutions for every automotive business.
- Scalable tailored package to suit everything from a small family-owned business through to an EU300 cross-border group or OEM / NSC.
- Add powerful reports and decision-making tools.
- Upgrade to tailored reporting.
- Choose an API to deliver selected data straight into your systems.
Get Started